How Justin Hallman made invisible phone revenue visible
From the source: Zapier BlogMaking invisible revenue visible Justin Hallman runs PPC campaigns at Youtech Agency. Every paid click has a cost. The harder number to see is what that click becomes: a qualified lead, a proposal, a signed contract, or a completed project. Most agencies optimize toward the signals Google can see, clicks, calls, and form fills. Justin built a way to connect those signals to the real outcomes they…
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